Wednesday, 5 October 2011

Blog Post 8

I believe that before the World Wars there seemed to be no real need for science to be incorporated into design, design was seen more of an art to be enjoyed by the upper classes. But after these events in history came the need for rebuilding cities and societies internationally, and with the introduction of the machine and new technologies nations were able to do this quicker.

"Efficiency measures in all areas of our lives do not stop where housing is at issue. The economic conditions of today prohibit any kind of waste and demand the maximum effect with minimum amount of means, requiring the implementation of such materials and technological appliances which will lead to lower building and operational costs, and will lead to a simplification of households, and to improvements of living itself.” ( P Bruckmann, 1925)

Design had to suddenly fit the limitations of the machine and changed accordingly, but not only that it had to fit the function and the purpose. As the economy was low at this time, the function of design matched this.

I think today we have reached a point where art and science walk hand in hand where design is concerned. Today we look into the psychological and physical aspects our designs have on people, we think and know more about how the material we choose to use will affect the earth. We need science and art to work together in today’s world because our problems aren’t rebuilding cities after wars, today’s design issue is sustainable design, and we rely on science to help us through this.

A great example of a scientific design, where the design needs to have more of an art base so that people will actually buy it, is the smart car, this image is of a smart car which collaborated with the high end fashion brand Hermès. The overall exterior design needs to be improved so that it as desirable to buy, not only for the people who want to save the earth, but also for the fashion conscious.

 

 


 




(President of Deutscher Werkbund, Peter Bruckmann 1925)

(Smart car image :http://www.lushbling.com/lushwheels-hermes-does-a-smart-car-1050.htm)



 

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